Promote brand name, increase keyword rankings?

[bob]

I saw some SEO people doing SEO by promote their brand name, does it affect SEO rankings?

They even don't put text link or URL in their posts, just their brand name.

What is the benefit of promoting a brand name?

 

[samimnoorzaitgc]

It does not affect SEO really. They are just promoting their brand names in order to get more traffic. It also helps to increase the search volume for a specific keyword.

 

[Miguelito203]

I don't think that's an S.E.O. thing per say. It sounds like they are just doing that in order to build their brand and become a leader in their particular niche. You know, when you think about a certain niche, your mind automatically goes to their product or whatever -- like television media and Oraph or social media and Zuckerberg.

Joey

 

[ericplotz1]

It's online reputation management. The more pages a company has on the web glorifying them, the better. No SEO value unless there's a link.