Looking at the website indeed its interesting especially as the landing page has been used to create that and there is some messed up bits on that - especially the choice of grey/unclear font lol... However there is nothing unique about it.. Some good video marketing techniques... That said I can definitely recreate that using Divi or Xtheme and Thrive as they all use the same concepts... and there are many others out there.... All certainly heading in the same direction which is great for consumers.... Bottom line if you know how to write HTML and CSS you can do much more than any of these tools put together....