In a general sense of promoting a product, which is one of better platforms can bring a higher traffic and generate leads for your products? Facebook or Blog?
Your answers are greatly appreciated.
Thanks
Winson
Dear Winson.
If you only look at the amount of Targetted Traffic that Facebook has - i believe the answer is very obvious. It has to be facebook. Facebook has people, and also targetted people, talking about things they love and want to discuss, and share. This is just awesome, and the kind of promotions, that you can do on Facebook, is also increasing with each major change, that Facebook is bringing in. So in that sense, Facebook is the king, and is going to remain so, for a very long time now.
However, Blogging is a different animal all together. Blogging is a progressive growth weapon for you or your brand. It takes time. You have to post consistently on your blog. Initially your blog is not popular, and visitors, are low. Your site is not popular. But, as time progresses, your count of posts grows (hopefully if you are posting consistently). Posting quality content over time helps as well. I Believe over a period of 365 to 700 + days - your blog starts delivering excellent value, if you have been blogging the right way. You should look at the example of "Neil Patel", who is a sort of "Blogging king". Do a google on Neil, and you would understand what i mean. Whatever you want to learn about blogging, and benefits of posting wonderful content, you can learn from Neil.
So , to answer to you - I believe both have different and long term benefits. You can do more research and take your pick. Doing both over a period of time, would be a great strategy, i would say.
Take care.
G Internet Income