SEO is combination of On page optimization+off page optimization
On-Page SEO Techniques
The on-page SEO method starts with pick up relevant keywords with through research and analysis online. After that below mentioned on page SEO efforts are implemented on the website:-
• Execute Meta Description Tags with 65 -70 character
• H1/H2/H3 Tags implementation on important headings in the website.
• Implementing alternative texts to links and images.
• Giving links to important keywords in the internal pages of the website.
• Optimizing URL structure and making it search engine friendly.
• Revamping the content and ensuring that it is of high quality.
• Checking keywords density in the content of the website and implementing keywords if required in the content.
• Creating Google sitemaps and sitemaps for other search engines.
• Making the website user-friendly.
Off-Page SEO Techniques
Off-page optimization is extremely vital as far as accomplish high ranking in search engines is concerned. Ensure that your SEO Company outfit the following SEO efforts then only your website will be able to rank high in search engines and attract relevant traffic.
• Website is submitted in different search engines manually
• Directories Submission manually
• Articles appropriate to your business including targeted keywords are written and submitted to a range of search engines.
• The news correlated to your company and brand is involved in a Press Release and then the document is submitted in different Press Release directories.
• Blog Submission with high Rankings like wordpress.com, blogspot.com, tumblr.com etc
• Website is submitted in a range of social bookmarking websites.
• Forum posting is done to build the website popular.
• Classified Submission
• Web 2.0 Submission with high rankings websites
• Guest Blogging which is very important factor in current Google algorithms